Ipsos i-Say review: steady invites from a real research firm

By Pamela · Editor, SurveyQueen
Last updated · tested first-hand
Ipsos i-Say is the consumer panel of Ipsos, one of the largest market-research companies in the world. That matters: the invitations are real client research, so volume is steady rather than seasonal, and payment reliability is not in question.
Our tracking put it at roughly $4.60 an hour across 41 completions — mid-pack on rate, top-tier on consistency.
Quick verdict
Best for: Anyone who wants dependable weekly invitations from a reputable operator with a low cash-out.
Advertising disclosure: some outbound links are referral links and we may be compensated. They never change our rating or what we publish — see our editorial policy.
Ipsos i-Say at a glance
| Pay per survey | $0.50 – $3.00 (45 – 300 points) |
|---|---|
| Effective hourly | $3.50 – $6.50 |
| Minimum cash-out | $5.00 (500 points) |
| Payout methods | PayPal, gift cards, charity donation |
| Payout speed | 24 – 72 hours |
| Screen-out rate | ~30%, poll entries awarded on screen-out |
| Minimum age | 18+ |
| Countries | US, CA, UK, and most of Europe |
Pros
- Run by Ipsos, so the invitations are real research with consistent volume.
- $5 PayPal threshold with fast processing.
- Loyalty bonuses at 3, 6 and 12 months of activity.
- Screen-outs earn poll-draw entries plus a small point credit.
Cons
- Point-to-dollar conversion varies by reward, so read the redemption page carefully.
- Longer studies occasionally pay less per minute than short ones.
- Email invite volume is high and hard to tune down.
- Some rewards are region-locked.
Pay and point values
Most surveys pay 45 to 150 points for 10 to 20 minutes. Points are worth roughly a cent each, but the exact conversion depends on which reward you pick — PayPal is usually the cleanest rate and gift cards occasionally beat it during promotions.
Loyalty bonuses at three, six and twelve months add a few hundred points each. They are small but they arrive automatically.
Screen-outs
A screen-out earns a small credit plus an entry into the monthly poll draw. The draw is not compensation, but the credit is consistent and the screen-out rate itself is around 30%, which is fair.
Cash-out
The $5 threshold clears in a week or two of casual use. PayPal redemptions process in 24 to 72 hours in our testing, which is at the fast end of the category.
Our verdict
Ipsos i-Say is the safest default panel: fair pay, consistent invitations, quick $5 cash-out and a real research firm behind it.
Pair it with Prolific for high-rate opportunistic studies and you have a sensible two-panel setup.
Ipsos i-Say FAQ
- How much are Ipsos i-Say points worth?
- Roughly one cent each, though the exact conversion varies by reward. PayPal generally gives the most predictable rate.
- What is the Ipsos i-Say minimum payout?
- 500 points, or $5, redeemable to PayPal, gift cards or a charity donation.
- How many surveys does Ipsos i-Say send?
- Most active US members report several invitations a week, with volume driven by how complete the profile is.
